ORLANDO – May 19, 2015 – Central Florida Audi partners with Orlando City Soccer Club, one of Major League Soccer’s newest expansion team, as the German manufacture extends its committed to raising the profile of soccer in the United States.
The Official & Exclusive Luxury Automobile partner of Orlando City has rights to field-level signage, fan activations and broadcast space during home games. They will also have a branded premium space within the new stadium and their own digital content on the club’s website. Per Club policy, financial deal terms were not disclosed.
“Over the years, Audi has ramped up its soccer marketing in the U.S., and we are grateful for their commitment to our Club specifically,” said Orlando City Founder and President Phil Rawlins. “We share the same passionate, diverse group of aficionados, and we look forward to welcoming Audi’s ideas and activations to enhance their soccer experiences during home games.”
Audi is the Official Automotive Partner of MLS and the presenting sponsor of the MLS Cup Playoffs airs MLS-themed commercials during the games that highlights the sport’s excitement and emotion through media partners ESPN, FOX and Univision Deportes Network.
“We are excited to partner with Orlando City in their inaugural season as an MLS franchise,” said Kirk Preiser, Area General Manager, Audi of America. “Orlando City has a huge following in central Florida, so this is a great opportunity for us to showcase the Audi brand on a local level by leveraging the national partnership that we have with MLS.”